Start your Shopify free trial. No credit card required → (opens in a new tab)

Editorial fashion Shopify theme · 2 styles

Maison

Regular price $149.00
Buy Maison · $149.00

Secure checkout by PayPro Global. Instant download, taxes calculated at checkout.

View live demo

Demo store password: ecomify-demo

Documentation
  • Free updates for life
  • 14-day refund
  • Support replies in 1 business day

Maison is a fast Shopify theme for fashion and lifestyle brands that sell through photography. Oversized serif headlines, full-bleed editorial images and styled outfits shoppers can buy in one click.

  • Shop the look: pin products on a styled photo, with a product list that adds the whole outfit to the cart
  • Fashion tools built in: quick add sizes on product cards, a size guide drawer and complete the look
  • Editorial sections: full-bleed and two-image heroes, a swipeable lookbook and tall category tiles
  • Light and native: about 21 KB of compressed CSS and JavaScript, no page builder or lookbook apps, AI-ready structured data
  • Two styles included: Default and Womenswear, with more niches added in free updates

One payment per store. Free updates for life.

What's included
  • The theme files (.zip) for both styles (Default and Womenswear), ready to upload to Shopify
  • Every new Maison style in free updates, for life
  • Setup docs for shop the look, the lookbook, size guides and quick add
  • Email support, with replies within one business day
License and refunds

One license covers one Shopify store, for as long as the store exists. Using the theme on another store needs another license. The theme can't be resold or shared.

If the theme isn't right for your store, contact us within 14 days of buying for a full refund.

AI-ready

Structured data, clean HTML and fast pages help AI search like Google AI Overviews, ChatGPT and Perplexity understand your store. Named native sections and readable code make it easy for AI assistants to edit. How our themes are AI-ready.

Requirements

Any Shopify plan. Works with Shopify's theme editor, so no page builder or coding is needed. Apps from the Shopify App Store plug into the product page and other key sections as app blocks.

  • 21 KB of theme CSS and JavaScript, compressed
  • 1 click to add a size from any product card
  • 3 editorial sections: hero, shop the look and lookbook
  • 0 page-builder or lookbook apps needed
Built for fashion and lifestyle

Let your photography sell

Maison is for brands that sell through imagery: womenswear, menswear, shoes, bags and home. Oversized serif headlines, full-bleed editorial images and styled outfits shoppers can buy in one click.

Shop the look: product pins on a styled photo
Shop the look

Turn an outfit into a cart

Pin each product on a styled photo. Shoppers tap a pin to see the piece, and the list beside the photo adds the whole look to the cart.

Open the live demo
Fashion tools

Everything a fashion store needs, built in

No apps for lookbooks, size charts or quick add.

  • Quick add sizes

    Hover a product card and tap a size. It goes straight to the cart drawer.

  • Size guide drawer

    A Size guide link on every product opens your size chart in a side panel.

  • Complete the look

    Show the pieces that go with this product, each with quick add.

  • Second image on hover

    Cards show the back or a detail shot when shoppers hover.

Editorial layouts

Lookbooks and campaign heroes

A swipeable lookbook strip, full-bleed or two-image editorial heroes with oversized serif type, and story sections for your brand. All native sections you edit in the theme editor.

Read the Maison docs
Also in Maison

Made for brands that sell with photography

  • Editorial hero

    Full-bleed or two images, with oversized serif headlines.

  • Lookbook

    Swipeable tall images with captions and links.

  • Sticky add to cart

    The buy button stays in reach on long product pages.

  • Shop by category

    Tall category tiles that feel like a magazine.

  • Free shipping bar

    Shows shoppers how close they are to free shipping.

  • AI-ready and fast

    Structured data, clean HTML and about 21 KB of code.

Styles

Start with a style built for your brand

Every Maison style comes in the same download and shares the same core. More niches arrive in free updates.

  • Maison: an editorial fashion Shopify theme with a campaign hero

    Maison: Womenswear

    Ivory, ink and warm camel with an elegant serif, for womenswear brands. Shop the look, lookbook, size guide.

    Live demo · password ecomify-demo

    Open the live demo
  • Maison: Default

    A black and ivory starting point for any fashion or lifestyle brand.

    Both styles come in the same download.

Every license

One payment, everything included

  • Free updates for life

    New sections and fixes as versions with release notes. Your settings carry over.

  • Support from the makers

    Questions answered within one business day by the people who built Maison.

  • Docs for every setting

    Step-by-step setup guides and a reference for every section.

  • 14-day refund

    Not right for your store? Get a full refund within 14 days.

Questions about Maison

Should I choose Maison or another theme?

Choose Maison if you sell through photography, like fashion, shoes or home. Halo suits one hero product, Kinetic a general store, and Depot a large catalog.

How does quick add with sizes work?

Turn on Quick add sizes in Theme settings. Products with one option, such as Size, show a button per size on hover.

Where does the size guide come from?

From a page you write in Shopify, such as a size chart. Pick it in the Size guide block on the product page.

Can I try it before I buy?

Yes. Open the live demo (password ecomify-demo), hover a product and add a size, or tap a pin in Shop the look.

How does the license work?

One payment of $149 covers one Shopify store, with free updates for life and a 14-day refund.