Updated October 2026: prices and features checked against the Shopify App Store.
A well-designed store helps you win trust and turn visitors into customers. PageFly is a popular page builder that has helped many Shopify merchants build good-looking pages, but it isn't the right fit for everyone. You might want a different pricing model, a simpler editor or different built-in tools. Luckily, there are several strong PageFly alternatives. Let's look at the best ones for Shopify.
About the PageFly page builder
PageFly is a popular page builder for Shopify that lets you design your store's pages without code. With its drag-and-drop editor, AI tools and 320+ templates, you can build landing pages, product pages, collection pages and more. It also offers A/B testing, heatmaps and an AI Page Checkup on higher plans. For a full breakdown, read our PageFly review.
However, PageFly has some drawbacks. The free plan only lets you publish one page or section. The Builder plan starts at $24/month for five pages or sections, and you pay more as you add pages. Its testing and heatmap tools need the $99/month Accelerate plan. If those limits don't suit you, the page builders below are worth a look.
List of 5 PageFly Alternatives for Shopify
GemPages
GemPages is a strong PageFly alternative with a user-friendly drag-and-drop editor and 400+ templates and theme sections. On paid plans you can publish as many pages as you like, so you won't pay more as your store grows. It also includes built-in conversion elements such as countdowns, stock counters and quantity breaks.
GemPages has moved into sales funnels too. You can add post-purchase upsells and downsells and test different offers with A/B offer testing. AI tools help you build and refine pages faster. Read our GemPages review to learn more.
Pros:
- Beginner-friendly drag-and-drop builder
- Unlimited published pages on the Build plan ($29/month)
- 400+ pre-built templates and sections
- Sales funnels with post-purchase upsells
- A/B offer testing and analytics
Cons:
- The free plan only publishes one page
Shogun
The second PageFly alternative is Shogun. It's aimed at larger businesses and experienced Shopify users, and it's certified for Shopify Plus. You can design every main page type, save your work as reusable sections, and import Online Store 2.0 pages and sections.
Shogun includes page analytics on paid plans. Higher plans add content scheduling, global sections and content syncing between stores. Note that A/B testing is now a separate app, Shogun AB Testing, so it isn't part of the page builder plans.
Pros:
- Easy-to-use visual editor
- Templates for all main page types
- Page analytics on paid plans
- Schedule content to publish later
- Sync content between multiple stores
Cons:
- More expensive than most page builders (from $39/month, up to $499/month)
- A/B testing needs a separate app
LayoutHub
LayoutHub has helped many Shopify merchants design attractive pages with no coding skills. Its approach is simple: choose a ready-made layout from the library, change the content and publish. That makes it one of the quickest page builders to learn.
It doesn't offer as many customisation options as PageFly, but the layouts are designed by e-commerce specialists with conversion in mind. Paid plans include 24/7 live chat support. See our LayoutHub review for details.
Pros:
- Free plan with 3 published pages
- Large library of professional layouts
- Easy-to-use, intuitive editor
- 24/7 live chat support on paid plans
Cons:
- Fewer design options than full drag-and-drop builders
- No free trial on paid plans
AfterShip Page Builder
Want a PageFly alternative that is easy to use but still flexible? Try AfterShip Page Builder, formerly known as Automizely Page Builder. You can build landing pages, product pages, home, about us, FAQ and contact pages without writing code. Start from a customisable template, or build from scratch. Pages are optimised for mobile, so shoppers get a smooth experience on any device.
You also get 30+ codeless page elements to design new pages or edit existing ones. Built-in lazy loading and SEO settings help with page speed, and a dashboard shows data such as visitors and add-to-carts.
Pros:
- Intuitive drag-and-drop editor
- 30+ codeless page elements
- Customisable templates designed for conversion
- Built-in lazy loading and SEO settings
- 24/7 live chat support on every plan
Cons:
- The free plan only covers one page, and paid plans start at $35/month
EComposer
The final PageFly alternative is EComposer. Like the others, it lets you design pages without code, but it covers more page types than most: landing pages, home, collection, product, blog and cart pages, footers, 404 pages and theme sections. It comes with 400+ templates for different niches and AI tools for layouts, images and copy.
EComposer also bundles 30+ conversion add-ons, such as upsells, popups, back-in-stock alerts, product comparison and wishlists, so you may need fewer separate apps. Page analytics is included from the Standard plan, and A/B testing from the Pro plan.
Pros:
- 24/7 live chat support on paid plans
- Easy to install and navigate
- 30+ built-in conversion add-ons
- 400+ modern page templates
Cons:
- The free plan only allows 1 live page or section
- A/B testing needs the Pro plan ($49/month) or higher
The bottom line
Which page builder is the best PageFly alternative? It depends on what your store needs. If you want advanced tools for larger teams, such as content scheduling and syncing between stores, choose Shogun. If you want unlimited pages and sales funnels at a fair price, GemPages is a great choice. For more options, see our full list of page builder apps for Shopify.
Happy with one of these page builders? Let us know in the comments below.
You can also browse our collection of Shopify themes for your store.
